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Adam&EveDDB Joins Amazon’s Creative Agency Roster

Amazon enhances its advertising strategy by incorporating London-based Adam&EveDDB into its select European creative agency roster. The collaboration is poised to combine creative storytelling and innovation, promising groundbreaking advertising campaigns.

Adam&EveDDB Joins Amazon's Agency Roster

Global e-commerce leader, Amazon, fortifies its advertising domain by enlisting the expertise of London-based creative agency, Adam&EveDDB, to its esteemed European creative roster.

Joining creative powerhouses like Lucky Generals, Droga5 London, Joint, and Above & Beyond, Adam&EveDDB will play a pivotal role in shaping Amazon's top creative narratives. The inclusion of Adam&EveDDB showcases Amazon’s continuous pursuit to weave impressively artistic advertisements, highlighted by Joint’s imaginative renditions for Amazon Insurance and Amazon Business.

Ed Smith, Amazon EU general manager for marketing, expressed his enthusiasm about the collaboration, emphasizing the shared zeal for creative storytelling between Amazon and Adam&EveDDB. He stated, “We share Adam&EveDDB’s energy and passion for creative storytelling, and look forward to working with the team to deliver great stories that delight our customers.”

The collaboration kicks off this month, with Adam&EveDDB diving into a series of creative projects with Amazon. The inaugural work from this partnership is anticipated to debut in the first quarter of 2024. Adam&EveDDB’s executive chair, Tammy Einav, conveyed her delight about joining Amazon’s European roster and expressed eagerness to explore the creative potentials this alliance has to offer.

The amalgamation of Amazon’s innovative approach and Adam&EveDDB’s creative prowess is set to redefine advertising standards. This partnership symbolizes a confluence of creativity and technology, promising to deliver captivating stories and groundbreaking advertising campaigns, harmonizing innovation with customer delight.

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