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Dentsu Appoints André Andrade as New EMEA CEO

Global advertising giant Dentsu announces André Andrade as the new EMEA CEO. With nearly two decades at Dentsu, Andrade is set to prioritize client-centric growth.

André Andrade, newly appointed EMEA CEO of Dentsu.

In a pivotal move, Dentsu, the global advertising behemoth, has announced André Andrade as its new CEO for the EMEA region. He takes over from Giulio Malegori, who recently ascended to the position of COO for Dentsu Group Inc.

Andrade's journey within the Dentsu empire has been noteworthy. From his leadership role as the CEO of Dentsu Iberia and Sub-Saharan Africa, he has consistently demonstrated a flair for innovation and a commitment to integrated, scalable solutions. This promotion, therefore, seems a natural progression, marking the pinnacle of his illustrious career with Dentsu.

His new mandate is clear: steer the EMEA growth strategy, fortify the agency's client and solutions hub, and further the ethos of a client-centric business approach.

Dentsu's top brass, Hiroshi Igarashi, the Group CEO and president, expressed confidence in Andrade's capabilities, noting his fervor for intertwining the best Dentsu has to offer and his pioneering approach to solutions. Igarashi anticipates a collaborative synergy as they steer Dentsu towards unparalleled growth and a fortified competitive edge.

Andrade's tenure with Dentsu spans nearly two decades, making this appointment his most significant career milestone. The ad world is eagerly awaiting Dentsu's announcement regarding Andrade's successor for the Iberia and Sub-Saharan Africa role.

With unwavering commitment, Andrade remarked, "Our compass is client-centricity, guiding every decision. I'm eager for this new chapter with Dentsu, partnering with our vast EMEA team to bring transformative solutions for our clients."

With such a dynamic change, the advertising world is keenly watching the next steps of Dentsu under Andrade's leadership.