Twitter has undergone a metamorphosis, rebranding to "X" as Elon Musk, the site's owner, replaces the once iconic blue bird with an official new X logo. Musk hinted at this significant shift early Sunday morning with a series of tweets, beginning with a cryptic message, “and soon we shall bid adieu to the Twitter brand and, gradually, all the birds.”
The web version of the platform now features the X logo, indicating a shift towards Musk's concept of an "everything app" that he introduced soon after acquiring Twitter for $44 billion in November. The X logo is expected to replace the bird symbol in the mobile versions of the app with upcoming updates. Notably, the main web login prompt still contains references to Twitter.
Musk invited logo submissions from the public, declaring, “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Following this, he pinned a tweet showcasing a video created by a Twitter user, Sawyer Merritt, and also updated his own profile photo to the new X logo. The X logo seems to be inspired by a glyph from Special Alphabets 4. Musk stated that this X logo is an "interim" design, indicating the possibility of future changes.
According to reports, Twitter employees were notified about the logo change through an email, which concluded with a statement that it would be the last Musk email sent from the Twitter.com domain. This marks the beginning of a new chapter for the social media platform under Musk's leadership, as it transitions into X.