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Emily Underhill Takes the Helm at The Kite Factory to Power Up Its Growth Ambitions

The Kite Factory is set to soar to new heights as Emily Underhill joins the team as the new Head of Marketing and New Business. With the goal of becoming the UK's top independent agency, The Kite Factory is ready to level up with Underhill's expertise and experience.

Former Havas Group Marketing Director, Emily Underhill, will be a part of the senior leadership team, entrusted with refining and expanding the agency's proposition centered around its Heart, Art, and Science pillars. As a dynamic and passionate leader, she is perfectly positioned to help The Kite Factory achieve its ambitious growth plans.

Robin Trust, The Kite Factory CEO, expressed his excitement about Underhill's appointment, stating, "Emily’s journey with The Kite Factory has been nothing short of exceptional. As a consultant, she has expertly guided us in creating and developing our brand, always immersing herself in our culture and working closely with our senior team."

Trust added, "She has always felt part of the agency, and her contributions have and will continue to be instrumental in propelling us forward and shaping our next phase of growth. With great excitement, we welcome her as a true TKFer and look forward to the incredible possibilities ahead with her leadership and vision."

Emily Underhill will oversee the new business and marketing team, driving successful pitching solutions that align with the agency's growth strategy. Eager to embark on this new journey, Underhill said, "What makes The Kite Factory so special is its people, culture, and ability to adapt and evolve while doing the right thing by its clients."

She continued, "I’m thrilled to be joining the agency in an official capacity and working with an exceptional team in leading and shaping the future of the agency. I’m immensely proud of our journey thus far and excited for what’s ahead."

With Emily Underhill at the helm, The Kite Factory is poised to spread its wings and achieve unprecedented heights in the world of independent media agencies.