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M&C Saatchi Talk Expands Its Roster with Impressive New Hires and Soars to New Heights

M&C Saatchi Talk is making waves in the social space, as they announce the appointment of Shelley Portet to the executive board in the newly created role of Head of Content and Social. This strategic move highlights the agency's commitment to investing in social media and expanding its offerings in this critical area.

Reporting to Chief Operating Officer Ryan Woor, Portet is set to manage the agency's existing social clients and extend M&C Saatchi Talk's 'Art of Conversation' proposition to new clients. Woor expressed excitement about the increased investment in the social space, noting the synergies and consistent messaging it brings to existing PR clients.

Portet's extensive experience includes serving as Managing Partner at The Brooklyn Brothers, where she led global social campaigns for prestigious clients such as MINI, Jaguar Land Rover, WaterWipes, YouTube, and First Direct. Her appointment to M&C Saatchi Talk further solidifies the agency's commitment to delivering best-in-class social media services to its clients.

In addition to her full-time role, Portet looks forward to contributing to the Diversity, Equity, and Inclusion (DE&I) efforts at M&C Saatchi Group. She currently sits on the board of ENEI (Employers Network for Equality and Inclusion) as a trustee and has previously mentored for women's networks like AllBright and The Girl's Network.

Portet is enthusiastic about M&C Saatchi Talk being the "right agency" to help clients move their social media presence forward, emphasizing the importance of brands reconnecting with community conversations and finding authentic ways to engage with consumers.

M&C Saatchi Talk's Head of Growth, Alex Michael, expressed his excitement about Portet joining the team, stating that her expertise will help drive seamless, integrated, and conversation-first work for clients in the ever-evolving social landscape.

With the appointment of Shelley Portet, M&C Saatchi Talk is poised to elevate its social media game and create even more impactful campaigns for clients. Stay tuned for the exciting developments this move is sure to bring to the world of social media marketing!

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