In a move that promises to rejuvenate its creative approach, First Event, a leading name in corporate event management, has ushered in Marc Allott as its Creative Director. With a rich tapestry of over 25 years in the industry, Allott's expertise promises a transformative journey for the agency.
Transitioning from his role as Senior Creative Director at Ride Shotgun, Allott brings with him an invaluable trove of experience. His tenure as Creative Strategy Director at ICF Next and a decade-long association with Vista showcases his profound understanding of the event landscape.
Expressing his enthusiasm about his new role, Allott remarked, "The dynamism of the events industry and the perpetual need for creativity resonate with me. I'm eager to harness this synergy at First Event to chart a luminous path ahead. The team's commitment to innovation has been a revelation, and I'm geared up to enhance our value proposition for our clientele."
The Leeds-based firm further amplifies its team strength with the inclusion of Alex Stonall, an alumnus of DRPG and Fresh Group, as the Account Director.
Reflecting on these strategic hires, Richard Murphy, the Group Managing Director at First Event, stated, "Marc and Alex are emblematic of our commitment to forefront innovation. Their prowess equips us to provide an encompassing service, ensuring our clients' aspirations align with their business objectives."
With industry stalwarts like Allott and Stonall at the helm, First Event is poised to redefine corporate event management. The industry anticipates the pioneering innovations this dynamic duo is set to unveil.