Meta has launched its new Meta Verified for Business subscription program in New Zealand, giving businesses the opportunity to purchase a verified badge on Facebook and Instagram for a monthly fee of NZ$34.99. The verified badge is designed to boost trust and discovery, and comes with a range of additional benefits, such as increased impersonation protection and expanded account support access.
To be eligible for Meta Verified for Business, businesses must meet a number of criteria, including having a strong online presence, being active on Facebook and Instagram, and being in good standing with Meta's community guidelines. Once approved, businesses will receive a blue checkmark on their Facebook and Instagram profiles, which will help them to stand out from other accounts and build trust with their customers.
In addition to the verified badge, Meta Verified for Business subscribers also receive a number of other benefits, including:
- Increased impersonation protection: Meta will take additional steps to protect verified businesses from impersonation, such as sending notifications when new accounts are created that are similar to their verified accounts.
- Expanded account support access: Verified businesses will have priority access to Meta's customer support team.
- Featured spots in comments and search: Verified businesses will be featured more prominently in comments and search results on Facebook and Instagram.
Meta says that it is launching the Meta Verified for Business subscription program in New Zealand as a way to help businesses build trust and credibility with their customers. The company also says that it is committed to protecting businesses from impersonation and fraud.
Some businesses may be hesitant to subscribe to Meta Verified for Business due to the monthly fee. However, the benefits of the program, such as increased trust and credibility, impersonation protection, and priority customer support, could outweigh the cost for some businesses.
Overall, the Meta Verified for Business subscription program is a new way for businesses to build trust and credibility with their customers on Facebook and Instagram. The program offers a number of benefits, such as a verified badge, increased impersonation protection, and expanded account support access. Businesses that are serious about building a strong online presence on these platforms may want to consider subscribing to the program.
