Skip to content

TikTok Introduces New Search Query Feature for Advertisers to Showcase Ads

Ready to supercharge your TikTok ad campaigns? Introducing the "Search Ads Toggle," a potent tool to skyrocket your brand's visibility right when it matters most!

TikTok Search Ads Toggle

Admit it, you've been waiting for this moment. TikTok, the sensation that's overtaking social media, has just unleashed a new feature that has marketers and brand builders rubbing their hands with glee: The "Search Ads Toggle!"

Picture this. You’re elbow-deep in TikTok’s ad setup process, mapping out how to get your product in front of millions. Now there's a magic button – a toggle in the "Placements" section. Flip it, and voila! Your ads are suddenly eligible to show up in related search queries, each stamped with a bold "Sponsored" label.

Wait, didn't TikTok already offer Search Ads? True, but this toggle takes it to a whole new universe! No longer are these specialized ads secluded in a corner; they can now be integrated seamlessly with your in-feed campaigns. That’s right, whether you're launching a new ad or have one already soaring, activating the Search Ads Toggle won't interfere but will amplify your reach to high-intent searchers!

Don't want to dive into the search pool? No worries! The toggle comes activated by default, but if you’d rather keep your ads in-feed only, simply uncheck it. But let's get real, who wouldn't want to tap into a reservoir of users actively searching for relevant content?

With TikTok evolving into a bustling marketplace and giving traditional search a run for its money, the Search Ads Toggle is your golden ticket to unexplored terrains of engagement and revenue potential.

So, to all the brands out there, are you ready to transform your TikTok ads from background noise to showstoppers? The Search Ads Toggle is not just a feature; it's an invitation to ride the wave of TikTok’s ever-expanding universe.

Don't miss your chance to be a pioneer in TikTok's new advertising frontier. Toggle on and watch your brand soar like never before! Learn more and join the revolution today!