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YOLK Creative Leads Brand Development for New Start-up Pivotl

Data specialist start-up Pivotl taps YOLK Creative for brand development and creative execution, marking a significant step in the company's growth.

YOLK Creative to Spearhead Pivotl's Brand Development

The founders of global success TPXimpact have announced their new startup, Pivotl, and have chosen YOLK Creative to steer its brand development and creative execution.

Pivotl Limited, a fresh data specialist company established by James Herbert and Sacha Rook, previously of TPXimpact, has designated YOLK Creative London Limited as its brand and creative partner. YOLK, a progressive creative agency, excels in branding, design, advertising, and digital marketing, and has a history of providing creative solutions that yield measurable results for clients across various sectors.

The partnership with YOLK is a significant stride for Pivotl as it aims to cement its place as a leading data specialist in the AI era. Pivotl consists of seasoned cloud, software, and data professionals who reimagine data engineering into intelligence. Their distinctive offering gets data flowing within organizations, eliminating subjectivity and utilizing data to reinforce a business's vision and strategy.

YOLK's responsibilities will include formulating Pivotl’s brand strategy, crafting its brand identity, developing its website, and providing support for marketing collateral. All of these efforts aim to assist Pivotl in accomplishing their goal of transforming businesses' data into a potent advantage for accelerating growth.

YOLK, referred to as "data wise realists", will deliver clear gains through a perfect blend of strategic thinking and data engineering. The collaboration between YOLK and Pivotl is set to go live from June 2023.

Joining YOLK's roster of leading brands and organizations, Pivotl will stand alongside clients like the British Film Institute (BFI), Clasado Biosciences' Bimuno, Barbarians Rugby Club, among others.