Elon Musk, the dynamic force behind X, formerly known as Twitter, has just confirmed the buzz: two brand-new premium tiers are about to roll out! While one offers a pocket-friendly alternative to the current $8/month plan, it keeps ads intact. The other, a luxurious tier, promises an ad-free utopia! Musk is mum on prices, but this revelation aligns with @aaronp613's eagle-eyed spotting in the platform's code and Bloomberg's insights on X's revenue strategies.
Two new tiers of X Premium subscriptions launching soon.
— Elon Musk (@elonmusk) October 20, 2023
One is lower cost with all features, but no reduction in ads, and the other is more expensive, but has no ads.
Interesting tidbit: After a landmark EU Court ruling, Meta ponders an ad-free variant. The ruling mandates ad-free options for users denying data processing consent. TikTok's in the same boat, gearing up for an ad-free version. Is Musk's move a response? The jury's still out.
Why this paradigm shift? Well, Musk and his dynamic team aim to amp up X's coffers. The most recent experiment? A nominal $1/year plan introduced in New Zealand and the Philippines, targeting basic operations. This isn't about profits; it's a strategic move against bot infestation.
And let's spill some tea: Post-Musk's takeover, ad revenues took a dip, nudging him towards a stronger subscription game. X's metrics are glowing under CEO Linda Yaccarino, ex-NBCU executive. With a staggering 245 million daily users and half a billion daily posts, it’s clear: X is gearing up for a revolution!
